This course is full of ideas and strategies geared specifically for how to promote a local business. Each lecture presents one idea, and gives a brief tutorial on that idea. The course is intended for small business owners and entrepreneurs who desire to immediately establish company presence in local markets.
The reason I made this course is that local small business owners usually struggle with promoting their business. The first thing people usually think of are Facebook, Twitter, Flyers and business cards to promote their businesses. Those are fine, but there is so much more out there, and so many ways that are more effective and require much less effort.
Every lecture in the course discusses a tested marketing principle and explains the basics behind it. In addition to the course lectures, you get my experienced help and advice! I love helping students who take my courses and I look forward to helping you.
All course videos are available for download to desktop, laptop, tablet or other mobile devices.
In this video tutorial lecture, we teach students the basics of creating a Superpages business profile. As a premier online directory, Superpages can result in instant website traffic as well as brand trust in local sales markets online.
In this video tutorial lecture, we teach students how to use one of the best tools for creating local marketing dominance online; Google My Business. Google My Business allows many benefits and understanding how to use this software enhances every area of your Internet marketing locally as well a...
As the 2nd largest search engine on the Internet, Yahoo has many local marketing tools to increase your company's online visibility. One such tool is Yahoo for Business. Yahoo for Business provides an online marketing platform which only takes minutes to set-up and results in profits longer term.
In this video tutorial lecture, we introduce students to one of the most under used yet valuable marketing tools online; Facebook Fan Pages. Fan Pages allow localization of marketing your products and services as taught in this tutorial.